digital printing and imaging

We can help you with…

Digital Printing and Imaging

When is printing imaging and when is imaging printing? What is digital printing and when does it make sense to print via offset or another means?

Printing or imaging is the act of reproducing a design to communicate with a viewer. The viewer may be someone with a business or the end user. The viewer may be someone who is looking at a reproduction of art.

The quantity, the substrate, the size and the use dictate which method of reproduction. At Digital Arts Imaging, we use inkjet, laser, silk screen and offset to print for our customers. Let’s take a look at a few scenarios and examine how we would print them.

Scenario one, printing 500 business cards. Printing 500 business cards we can choose digital or offset printing to print them. Offset is the preferred method due to lower cost and improved quality over digital. Digital printing is a viable alternative if time is a factor.

Scenario two, printing 5 posters for temporary use in an office. The posters are displayed on easels placed throughout the office of a corporation. In this case inkjet is the most cost effective way to print the 5 posters. Using a large offset press would be cost prohibitive. We call printing on an inkjet press imaging. Printing is usually high speed and large quantities. Imaging is slower, larger and inkjet technology.

Scenario three, printing 5,000 clings for windows. It is possible to print this several ways. It is possible to print this via offset, silkscreen or inkjet. The determining factor on this order is cost. It is more cost effective to print this by silkscreen or offset. Often the cost is similar and turn time comes into focus to drive the decision.

You can see from the above scenarios that having options is key to selecting the optimal method to print. That is exactly the reason we have options for our clients. We select the best option for your budget, end use and timeframe.

Digital Arts Imaging is unique in our approach and capability. Our goal is to give our clients the best options for their projects. We look at the requirements for each of our projects and suggest the best method of production. You can rest assured that we will select the best method of production for your needs. Let us give you a quote on your next job.

History

Our focus is to provide our clients with the best in customer service and the most creative, technically superior products on the market. Period. Regardless of the nature of your business or the nature of your image, we will deliver. If you need help creating the perfect display, sign, banner, billboard or decor, our highly experienced staff will work with you until we’ve found the perfect solution. Already know exactly what you need? Great. We’ll make it look even better.

DON’T JUST LISTEN TO US…

Hear It From Our Clients